The L&D industry has spent twenty years perfecting the same mistakes; PowerPoint decks, Lego bricks and stale conferences that everyone forgets by the car park. It's about to make the same mistake with AI. 

In this session, Jamie Pollard-Jones; Managing Director of Challenger Experiences and former British Army Officer makes the case for experiential learning as the highest-impact methodology available to L&D professionals today. 

Drawing on real-world deployments with organisations including Lloyds Banking Group, Heathrow and PwC, Jamie unpacks why pressure-based, consequence-driven learning sticks in ways no classroom intervention can replicate and what it actually takes to design and commission it well.

• Why experiential works; understand the evidence behind pressure-based, consequence-driven learning and why it outperforms classroom, digital, and facilitated methods for retention and behaviour change.
• Where it fits; identify the specific moments in your L&D calendar where experiential delivers the greatest impact: leadership development, onboarding, culture embedding and team effectiveness.