
Ben Sweetman
Senior VP for Learning Products,
QA
Ben is Senior VP for Learning Products at QA, leading strategy and content development in tech. Previously, he led QA’s Generative AI projects, including developing its AI Learning Assistant, Ela.
Since joining QA in 2011, he has been Director of Learning Design, overseeing the award-winning Digital by Design apprenticeship programme. With a passion for transforming how people learn, Ben focuses on creating accessible opportunities for long-term careers in tech and digital. His work ensures QA remains at the forefront of innovation in learning, helping individuals and organisations adapt to the evolving digital landscape.
Sessions
-
23-Apr-2025Seminar Theatre 5Not Just Machine Learning