Sheena has over 20 years experience in the L&D field, most of those as a freelance trainer, now as a personal branding and business coach, helping freelance trainers and small business owners create strong personal brands that make the right impact, for the right reasons, even when they are not in the room. Sheena is based in Sleaford, Lincolnshire, and she works intimately with her coaching clients - based all over the world - getting to know them, & their business whilst giving them focus, direction and development in her trademark no nonsense, straight talking style!