London UK 2023

London UK 2023

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Dates and Venue

 

3-4 May 2023 | ExCeL London

 

T4S2 - Authenticity in learning

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T4S2 - Authenticity in learning

04 May 2022
Conference Theatre 4
Content design , Learning engagement , Programme implementation
Sometimes your learning content just needs to convey information, and that’s fine. Sometimes, though, you need people to change or augment their behaviour. This is a far more complex challenge, and just presenting people with facts won’t help. You first need to engage people’s imaginations and probably their emotions too – the drivers and idiosyncrasies that make us human. This is best done by developing truly authentic content, and that’s what this session is all about.

 

Developing learning that’s authentically human, through storytelling and insight
Mark Story
Celine Mullins

Digital content can be boring. Sometimes that doesn’t matter – a job aid, for example, only really needs to be accurate. But when you need to convey information in a way that captures the imagination and is retained later, really influencing behaviour, how do you do it? The answer is to work with your staff, identifying best practice and sharing it in a way that is emotionally compelling, and also recognisable. It’s a longer process, but the result is long-term, measurable behaviour change.

  • Creating a narrative- and character-driven approach
  • Choosing and building scenarios
  • Gathering insight from the people doing the work
  • Nudges, notifications and ‘nagware’ to encourage completion
  • Testing, checking and regularly maintaining your content
Chairperson
Gaelle Delmas-Watson, Virtual Classroom Specialist / Experte en Classe Virtuelle et Directrice - SyncSkills Ltd
Speakers
Celine Mullins, CEO - Adaptas Training
Mark Story, Head of Learning Innovation - Newcross Healthcare Solutions

Learning Technologies Sponsors