London UK 2025

Dates and Venue

23 - 24 April 2025 | ExCeL London

17 - 18 April 2024 | ExCeL London

State of Revenue Report 2024

Friday 22 March 2024

State of Revenue Report 2024

Mindtickle Hall: S3-S9 Stand: K65

Mindtickle is pleased to announce the launch of their 2024 State of Revenue Productivity Benchmark Report. This is our third annual analysis of activity from more than one million users across 400+ Mindtickle clients.

This report provides actionable insights, cutting-edge trends, and real success stories that are reshaping the landscape of revenue productivity.

Below is a sneak peek of some of the key stats from the report:

  • The need for speed. The average time for sellers to complete an onboarding program in 2023 was 21-22 days compared to 58 days in 2022. 

  • Content quality over quantity. 10% of content generates 50% of engagement. Identify top-performing pieces and focus on creating similar content while retiring less effective collateral.

  • More coaching = more wins. Top managers tripled their coaching sessions in 2023, completing a staggering 40 monthly sessions compared to the previous year.

  • Customer-centric competencies. 95% of companies said objection handling was a key competency, while 90% identified product knowledge as imperative for any customer-facing role.

  • AI puts productivity into hyperdrive. 5% of assessments are created with AI, saving organizations an estimated 29 hours.

    Download for free today by clicking the link below:


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