When COVID-19 hit, misinformation was widespread. Early on in the crisis, Area9 partnered with NEJM Group, publishers of the New England Journal of Medicine, and the American Association of Clinical Chemistry to release a free, research-backed, adaptive course for healthcare professionals on the origin of COVID-19, how it is transmitted, symptoms and differences in severity, complications, diagnosis, and prevention.

The course massively exceeded usage expectations, with 80,000 physicians, clinicians and nurses taking the course over several weeks.

Area9’s adaptive (algorithmic, real-time personalization of content) approach identified that although participants correctly knew 63% of the subject (on average), they held misconceptions 31% of the time that had implications for patient care. The adaptive course corrected these misconceptions in 100% of participants who completed the course.

Founded in 2013, EdCast is an innovative SaaS solution provider that has won numerous industry awards for its Learner Experience Platform (LXP) which is center to its cohesive suite of knowledge management tools. A global company, EdCast provides a Learning Ecosystem to support business needs across all vertical industries and business sectors. The Company has a recognizable list of Global 2000 clients including ExxonMobil, Diageo, UBS, Grant Thornton, Charles Schwab, HP Enterprise, Dell EMC, NASSCOM, and Northrop Grumman.

EdCast offers organizations a different model and approach to meeting the challenges facing business today: one that is customizable, fully integrated and agile.

Amnesty’s Human Rights Education (HRE) comprises all educational, training, information, awareness-raising, and learning activities on human rights aimed at creating a rights respecting society. Globally in 2019, HRE projects engaged over 1.8 million people and led more than 483,889 to take action to defend human rights in 167 countries.

The organisation has collaborated with Guykat since 2018, to both develop content for future leaders and human rights activists in a range of different languages and to produce an engaging learner interface that motivates learners to come back for more.