Rob has spent 20 years combining an engineer’s problem-solving mindset with human-centred design in the field of digital learning. He sees the ability to learn, unlearn and relearn as critical to our survival as a species and a major force for empowering positive change. He was the elected Chair of the eLearning Network for two years, is a regular conference speaker across Europe, judges Learning Innovation Awards and was honoured with the ‘Outstanding Contribution to the Industry’ eLearning Award in 2015. He is the founder of LAS, which has grown to become a multi award-winning digital learning innovation company and also the editor and co-author of The Really Useful eLearning Instruction Manual, one of the leading books on the subject, published by Wiley and featuring contributions from the brightest and best elearning minds on both sides of the Atlantic.