• #LT20UK
  • 12 - 13 february 2020
  • excel, london

Design content

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Design content

13 Feb 2020
Track 4 - Content
Content

Writing for instruction differs from other kinds of writing. People who write for instruction write specifically for clarity, comprehension, and use. We certainly don’t want what we write to make it harder to learn. But unfortunately, some instructional content does just that! Patti Shank shows us how to avoid creating content that overloads memory. And learn how to write in a way that makes it easy for people to find, understand and absorb the information they need.

How to Write (Instruction) So People Can Learn

Writing for instruction differs from other kinds of writing. People who write for instruction write specifically for clarity, comprehension, and use. We certainly don’t want what we write to make it harder to learn. But, a lot of instructional content does just that! Content that overloads memory. Writing that makes it hard to find or understand needed information.

Writing for instruction means intentionally writing to make it easier to learn, remember, and apply. Good writing is fundamental to valuable and worthwhile performance and instruction solutions. The good news is that research offers easy-to-apply instructional, writing, usability, and information design principles that show us how to write for clarity, comprehension, and use.

In this session, participants will apply research-driven and actionable tactics that help us:

  • Understand memory so we can work with it and not against it
  • Make content clearer and easier to understand
  • Make content easier to remember (memorable)   
  • Understand the fundamental  cognitive science behind the principles
Chairperson
Teresa Rose, Founder and Lead Consultant - CounsultHer
Speakers
Patti Shank, President - Learning Peaks

Learning Technologies Sponsors





 

Learning and Skills Group Sponsors