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Dates and Venue

23 - 24 April 2025 | ExCeL London

17 - 18 April 2024 | ExCeL London

The 3 Laws of Attraction: Creating a “pull” approach to serious learning

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The 3 Laws of Attraction: Creating a “pull” approach to serious learning

Wednesday 17 April 2024
Seminar Theatre 6

Are we in danger of forgetting that learners are human beings? That they have emotions, habits, and mindsets? Learners are too often faced with learning that uses negative language and are expected to 'just do' new behaviours. Ceri Jones from The LEGO Group has taken on the challenge of flipping this idea on its head, with a fun and engaging human-centred approach to cyber security training. In this speaker session, Ceri will share 3 guiding principles that she uses at The LEGO Group to attract learners to serious learning topics, and how this ethos was brought to life in a major cybersecurity learning solution.

Speakers
Ceri Jones, Lead Cyber Security Specialist - LEGO Group

Learning Technologies Sponsors

Learning Technologies Partners